Guide Interviews

user research is essential to a great user experience

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Get a FREE guide that explains how to ask the right questions to get the best answers during customer interviews.

Get honest and authentic responses from interview participants
Get customer feedback that can be used to improve your product
Avoid lost time and money because of bad customer interview sessions

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What you will learn from this Best Practice Guide

Formulate Good Questions

Get best practices for keeping interview questions short & simple, focused on problems and focused on recent experiences,

Write Non-biasing Questions

Encourage interview participants to tell you how they really feel—as opposed to what they think you want to hear or what is most acceptable.

Test Your Interview Questions

Conduct a pilot to validate a number of very important aspects of your interview to avoid spending time and money you can’t get.

a very knowledgeable, engaging, and thoughtful teacher

UX ResearcherUX Consulting Firm, Seattle, WA

workshop was a perfect mix of theory and practical… structured well to cover the entire umbrella of research from problem statement to presenting the final results.

HCI StudentUniversity of Washington, Seattle

the best parts of the workshop… user application and seeing how the tools can be applied in different situation.

UX ConsultantProfessional Services Firm, Seattle, WA

the workshop activities were a lot of fun

Graduate studentLearning Sciences and Human Development

Peek Inside the Guide to Conducting Better Customer Interviews

Conducting Better Interviews

About the author

Terrance “Terry” Kirkwood is a Senior Design Manager for Microsoft 365 mobile device management products. His team of Designers and Researchers define and create the User Experience (UX) for Mobile and Web Apps that help people stay secure and productive at work and school. In addition to his 12 years of UX work at Microsoft, Terry has provided UX consulting and education services to fortune 500 companies, startups and individual professionals. Outside of work, he mentors college and high school students in the areas of UX and technology. Terry holds a master’s degree in Human-Computer Interaction from DePaul University and bachelor’s of science in Computer Engineering from the University of Illinois at Chicago.

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Add UX Research practices to your product development process, even if you don’t have a UX Researcher!

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Lean UX Research

Learn about simple and inexpensive UX Research methods any Designer or Product Manager can use .

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Desirability Study

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Evaluate the visual appeal of your UX designs with a powerful UX Research method.

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